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Saanen Street Festival

06.06.2026 , Saturday

Dear shop owner, dear restaurant operator, dear community

For twelve years now, the village zone of Saanen has been car-free. This measure has positively and sustainably shaped village life: it has created new meeting spaces, increased the quality of stay, and strengthened the attractiveness of the village for locals and guests alike. We would like to celebrate this "dozen" with a public, connecting, and identity-forming event.
The following information explains the event idea and the project.

Event Idea & Facts

Date: Saturday, June 6, 2026, from 11:00 AM to 6:00 PM

Idea: "Zäme dür Saane" – Open Air Round Table for 12 years of car-free Saanen village: The village street will be transformed into a long celebration table with about 100 tables for interaction and community. Local businesses from trade and gastronomy will showcase their offerings, food options, and creative tables along the street. "Zäme dür Saane" makes the Saanen village life experienceable together.

Description of the Event
To add vibrancy to the village street, musical performances are planned. Mobile bands will move along the street and perform at different locations. Additionally, individual fixed points are planned, including a fashion show at Sanonaplatz, to round off the event. This year, there will be no Saanen Summer Festival. With the event "Zäme dür Saane", we aim to offer an alternative for guests, locals, and businesses.

Your Benefits Would you like to participate?
Here are your benefits from participation: Foot traffic: High visitor frequency from event audiences from the village, region, and tourism. Direct presentation area: Products and services can be easily showcased at your own tables. Additional revenue: Impulse purchases and new customer contacts during the event. Strengthening of the brand: Visibility in a vibrant village context and positive image impact. Networking on-site: Exchange with other tradespeople, gastronomy, and the audience.

Costs
Fest tables 80x240cm, optionally with or without benches. Restaurant businesses will receive fest benches as well. The selection will be available in the subsequent registration form.

1 table = CHF 100.00
2 tables = CHF 150.00
3 tables = CHF 220.00

Register "Zäme dür Saane" shows how lively, creative, and atmospheric Saanen is. The event strengthens local value creation, encourages encounters, and makes the significance of the car-free village zone visible and experienceable for village life.

Further Information
We are happy to provide you with further information or answer any questions and look forward to your participation. Best regards, Organizing Committee "Zäme dür Saane"

Danielle Hakim, Vanessa Schwenter, Desirée Moor, Philippe Zwahlen, Samantha Marmet, Stefan Ryter, and the Saanen village organization

Documents