Alpine living
Experience Alpine traditions first-hand!
Despite of its wealth of tourist facilities, the holiday region Gstaad has retained its Alpine authenticity. There are 340 farms, 80 working Alpine pastures and just under 11'000 cows. Alpine traditions are lived and breathed and local produce as well as craftsmanship are very popular. Animal husbandry, milk and meat production characterise Alpine agriculture. The local farmers are delighted with the interest shown in their work, which makes a significant contribution to the preservation of unspoilt nature.
A plate full of rolled Hobelcheese
Alpine and regional products
Our region is known for its premium-quality regional specialities. We don't mean just cheese and meat products, but also traditional crafts such as toboggan-building or the art of paper-cutting. You will find regional products in many businesses, and hear interesting details about their origin or production.
Traditional crafts
Traditional craftsmanship in the holiday region Gstaad is very complex and has mostly grown historically. The most obvious of these is our regulated building method. But skills are also passed on from generation to generation in other areas, thus promoting regional traditions.
painted front of a chalet
Alpine procession in the village
Local festivals
In the holiday region Gstaad, farmers celebrate various traditional village and alpine festivals in summer and autumn. These are regarded as the epitome of authentic alpine life and offer guests a special experience to gain an insight into traditional alpine life. «These are highlights that make the mountain summer experience in the destination unforgettable».
Cheese, glorious cheese
The journey from milk to cheese begins with the cows in the green meadows and ends in the mysterious cellars of the dairies or farmers. Immerse yourself together in the world of cheese and be enchanted by the stories behind every bite, passed down from generation to generation. Cheese enriches the lives of the valley's inhabitants and hopefully also the lives of every guest.
Cheese presses
Museum from the outside evening
Museums & exhibitions
There are many stories from the past to discover in the Gstaad holiday region. How did people live in earlier times and what tools did they use? Or who was Sir Yehudi Menuhin and how did he influence the Gstaad holiday region and the whole world with his music? When were the first paper cuttings made? All the answers and more can be found in the region's museums.
Daniel und Ursula, Alp Turnels, Turbach
Ursula Michel, Farmer, Gstaad and Alp TurnelsAlpine life is physically very tough. But working in the peace of the alp and in harmony with nature gives me a lot of strength back. Producing such a unique product - our alp cheese, which later matures into Hobel cheese - is pure satisfaction for me.