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Luxury Gstaad

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Basic text for luxury segment (short)

Gstaad is considered one of the most renowned top destinations in Switzerland / Version Summer 2012

Luxurious holiday experience 
with a touch of glamour


The holiday region of Gstaad is considered one of the most luxurious destinations in Switzerland. Visitors to this region experience top quality and diverse services in all areas. Alpine authenticity, proudly maintained traditions and a touch of glamour give the destination a special flair. In spite of the brand's enormous prestigious value, Gstaad has remained down-to-earth. 

The foundation for the tradition as a luxury holiday destination was laid by the international schools, with L'Institut Le Rosey leading the way. Generations of students, parents, relatives, friends and teachers have become ambassadors of Gstaad's elegant lifestyle. The construction of the Montreux Oberland Bahn (MOB) railway network, which is now called the Golden Pass Line, improved accessibility at the beginning of the 20th century and thus made a key contribution to the development of the tourism region.

 
Excellent service is the main principle
In spite of its rural flair, Gstaad boasts a series of tourism-related advantages that can be experienced discretely. Excellent service is always the main guiding principle in this respect.

Hotspot of the 5-star hotel sector
Luxury feels right at home in Gstaad. Thanks to its extravagant architecture, the Gstaad Palace, a flagship among the Swiss luxury hotels, is considered a landmark of the region. The Grand Hotel Park has decided to reinterpret the chalet architectural style. With modern esprit - influenced by the region’s traditions - it was possible to elegantly retain the building’s authenticity. The building of the Grand Hotel Bellevue was built during the belle époque, and its interior was designed in the style of that period.  

Year-round operation and five new stars

The Wellness & Spa Hotel Ermitage in Schönried is the only five-star hotel with a year-round offering. It was extensively renovated and stylishly extended in 2011. With the Alpina Gstaad, five more stars will soon illuminate Gstaad's hotel firmament. The grand opening will be celebrated in December 2012.

Exceptional offers
The car-free promenade with a variety of high-end boutiques, galleries and fine restaurants is the perfect place for a peaceful stroll and relaxing.
The airfield in Saanen makes it possible to arrive by private jet. This is the starting point for sightseeing flights over the glacier area or excursions to the major cities of Europe. Gstaad offers fans of exclusive heli-skiing a total of five stations. Gstaad also gets extra points for its agenda of internationally renowned top events. The culinary masterpieces conjured up by numerous chefs, who have won awards from several restaurant guides, round off the stay in Gstaad in the finest possible way.


Person to contact for further questions:
Kerstin Sonnekalb
Public Relations Manager
Gstaad Saanenland Tourism
Promenade 41, CH-3780 Gstaad
Tel. +41 33 748 81 20
Fax +41 33 748 81 83
k.sonnekalb@gstaad.ch  www.gstaad.ch

For more press releases and images of the holiday region of Gstaad, go to www.gstaad.ch, Category Press